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Why and what is ‘Rich Black’?

March 1st, 2015

How much more black could this be?  And the answer is none, none more black.

Rich Black is a fancy phrase for printing a deeper black than pure black (100% K).
OK so that doesn’t really help… It is used for creating solid areas of black to avoid any brownish or grey faded black being printed. 

To ensure a rich black (the right one) for large areas of solid black colour, we suggest adding 40% cyan to 100% black. If you need any advice on altering your colour, drop us an email and we can explain the process step by step.